Vodafone
VS1 Vodafone Simply

Vodafone Simply was a service designed to provide an easy-to-use mobile experience for customers who only wanted basic voice and text services to keep in touch with family and friends. The phones were developed in partnership with French phone maker Sagem and were designed with an emphasis on the most commonly used functions such as voice calls and text messaging. By 31 March 2006, Vodafone Simply was launched in 17 markets around the world and Vodafone Simply devices were in use by nearly 400,000 customers.